Service · Conversion
SEO website design
for local businesses.
A good-looking website that nobody finds is just an expensive business card. Your website needs to do two jobs: rank on Google and convert visitors into calls. We build for both, from day one.
The foundation · 05 things Google looks for
What makes a website
"SEO-friendly".
Most web designers focus on how a site looks. That matters, but it’s only half the equation. An SEO-friendly website is built around how Google reads, crawls, and ranks pages.
Five things have to be right. If any one of them is broken, your site won’t rank, no matter how good the design is.
Pillars · Each one non-negotiable
What that means in practice
- Site structure that Google can follow, every page connects logically through internal links
- Fast load times, Google uses page speed as a ranking factor on every search
- Mobile-first design, Google indexes the mobile version of your site first
- Clean code and proper technical setup, title tags, meta descriptions, header tags, schema
- Content built around search intent, each page targets specific keywords your customers actually search for
All five right · That’s the floor we build from
Two paths · One outcome
New builds
and redesigns.
Whether you’re starting from scratch or replacing something that isn’t working, we know what’s needed. Both paths arrive at the same place. A site that ranks and converts.
Path · 01
New build
NEW WEBSITE BUILDS
We start from scratch. Industry research, competitor analysis, and the keywords your customers use shape every page before a single section is designed. The site is engineered for ranking before it’s styled for taste.
Best for: no site, or one beyond saving
Path · 02
Redesign
WEBSITE REDESIGNS
We start with an audit of what your current site is doing well, what’s broken, and which existing pages have ranking equity worth keeping. The redesign preserves what works and rebuilds what doesn’t.
Best for: has a site, just doesn’t generate calls
Websites we’ve built · drag to browse
Websites
we've built.
Custom-built sites for local service businesses, designed around SEO from day one. Drag them around, don’t be shy.
What’s included · 10 deliverables on every project
Every project ships
with all of this.
/ 01
KEYWORD RESEARCH AND CONTENT STRATEGY
Every page on the site is mapped to the keywords your customers actually use. No filler pages, no generic templates.
Strategy
/ 02
SERVICE PAGES OPTIMIZED FOR YOUR OFFERINGS
One conversion-built page per primary service, with copy targeted at the specific buyer for that service.
Service pages
/ 03
SCHEMA MARKUP ON EVERY PAGE
LocalBusiness, Service, BreadcrumbList. The structured data Google uses to understand and feature your pages.
Schema
/ 04
IMAGE OPTIMIZATION
Compressed files, WebP where supported, descriptive alt text on every image. Speed without giving up visual quality.
Images
/ 05
GOOGLE ANALYTICS AND SEARCH CONSOLE
Both set up, configured, and verified. You’ll be able to see ranking, traffic, and conversion data from day one.
Tracking
/ 06
XML SITEMAP CREATION AND SUBMISSION
Submitted to Google so the new site gets crawled and indexed properly the moment it launches.
Sitemap
/ 07
MOBILE-RESPONSIVE DESIGN TESTED ACROSS DEVICES
Tested on real phones, real tablets, real screen sizes. Most local searches happen on a phone, so the mobile version has to be the priority, not the afterthought.
Mobile
/ 08
PAGE SPEED OPTIMIZATION
Core Web Vitals tuned. Every site we ship loads in under 2 seconds on average, measured against Google’s own field data.
Speed
/ 09
SSL / HTTPS CONFIGURATION
Every site ships with a valid certificate, secure forms, and HTTPS forced everywhere. Google requires it. Your customers expect it.
Security
/ 10
A SITE BUILT TO SUPPORT YOUR LOCAL SEO
WordPress + Elementor. You own every login, every asset, every plugin. If we ever part ways, you walk away with a fully functional, optimized site you control.
Ownership
Who this is for
You don't have a website yet, or your current one is so outdated it might as well not exist. Or you have a website that looks decent, maybe even great, but it's not generating calls.
Two scenarios. One solution.
Why it has to come together
Your website and SEO
should ship as one job.
Here’s a problem we see constantly: a business hires one company to build their website and a different company to do SEO. The web designer builds something pretty. The SEO agency arrives later, finds half a dozen things broken, and tries to fix them after the fact. The result is a site that’s a permanent compromise.
We don’t separate the two. Every site we build is engineered to rank from page one of the launch. Speed, schema, content, structure, internal linking, all handled before launch, not patched afterward.
Cristopher leads every build. 5+ years building and optimizing websites for local service businesses. 30+ active clients. Every site is shipped by someone who has both built it and ranked it.
Free SEO call · No-obligation
Get a website that
actually works.
Ready for a site that brings in leads instead of collecting dust? Start with a free SEO call. We’ll show you exactly where your business ranks, what’s working, and what’s costing you leads.
Not ready to talk? Fill out the form and we’ll get back to you by email with a clear quote.