The NSC blog
Plain answers about getting found.
Short, useful posts about local SEO, Google Business Profiles, and websites that bring in real calls. Written by our team, for the people who run the business.
Latest
Why Med Spa Clients Compare Before They Book
A med spa client pays out of pocket and books weeks after the first search. What they compare in between.
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The Four Doors Mold Remediation Jobs Arrive Through
Mold work arrives through four doors and only one is a search. What each sends you, and which to widen.
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Should You Do Google Ads and SEO at the Same Time?
Ads bring the call today and stop when you stop paying. Search takes months. When to do both, and when not to.
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Why a Practice With Fewer Reviews Can Outrank One With More
The practice down the road has 40 reviews and appears above you at 300. Here is what else Google weighs.
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Why Storm Season Brings Out Roofers Nobody Knows
After a hailstorm the door knockers arrive and your phone slows down. What they do, and what to do first.
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Why Your Business Address Reads Differently Online
Your address appears three ways across the web and you typed only one of them. Where the others came from.
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Seven Things That Stop a Local Website Ranking
Your site looks fine and appears nowhere. Seven ordinary causes, and how to check for each one yourself.
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What to Say When You Get a One Star Review
The bad review is not the problem. The reply is. Here is what to write, and who you are writing it for.
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Does Your Marketing Agency Need to Know Your Trade?
Every agency says they work with businesses like yours. Four questions that find out whether that is so.
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How Local Businesses Get Backlinks Without Buying Them
Local backlinks come from three groups. Who hands them out, and how to ask without it feeling odd.
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